
The fourth Lutz Holding Oktoberfest brings international colleagues together
Wertheim, 30 September 2025 – unproductive working to rule, an inclination to change jobs, and sick leave: the lack of an emotional connection between employees and their company is currently costing the German economy billions. A motivating company culture is central to counteracting this negative trend. This is one reason why Lutz Holding GmbH from Wertheim organised its fourth Oktoberfest on 25 September 2025. Company employees arrived in Wertheim from all over the world to strengthen their sense of belonging to Lutz Holding beyond the boundaries of their location.
The Gallup Engagement Index shows a clear trend: only 9% of employees in Germany feel a strong emotional connection to their employer. 91% of staff often just put in the bare minimum. The result is a high level of unproductivity, which resulted in a loss of €113.1 billion in 2024. “This development poses a fundamental threat to the competitiveness of German companies“, said Heinz Lutz, Managing Director of Lutz Holding GmbH in Wertheim. “It demonstrates that a company culture that motivates and appreciates its employees is more than just an optional extra. More than ever, it determines the performance and competitiveness of companies.”
“Digital meetings connect computer screens, not people“
Lutz Holding GmbH is taking steps to make its working environment as attractive as possible in order to strengthen the emotional attachment of its staff to “their” company. This includes investments in training and professional development, health programmes, the establishment of family-friendly working models and a relaxed working climate. A symbol of these efforts is the company's annual Oktoberfest for staff, which has developed into a trade mark of the Lutz company culture. Lutz staff arrived in Wertheim from Europe, Asia and the USA. This involved a considerable logistical effort that the company is keen to undertake. Heinz Lutz is convinced: “Digital meetings connect computer screens, not people“. “The Oktoberfest is not just an expression of the value that we place on our staff and an expression of thanks for their passion and efforts; the time spent together also strengthens the team spirit of the company beyond local boundaries“.
Water technology as an engine of economic growth
The company's management is also seeking to use the event as part of its strategic communication: The recent entry of Lutz Pumpen in the Encyclopedia of German World Market Leaders underscores the positive direction in which the company has recently developed. The development of the water technology market provides particular grounds for optimism. Heinz Lutz is clear in his analysis: “Urbanisation and population growth is currently driving the global demand for drinking water solutions. This mega trend secures a long-term perspective for our employees”. This is an important message for our times, as according to the Gallup Engagement Index, only 34% of employees have full confidence in the financial future of their employer. “Committed and confident employees are our most valuable asset“, summarises Heinz Lutz. “They provide the best protection against future challenges”.
About Lutz Holding GmbH
The name Lutz Holding GmbH has been synonymous with professional fluid management since 1954. The Lutz Group is an international consortium of companies active in the pump technology and the water treatment and disinfection sectors; it maintains 16 sales and production facilities in over 80 countries throughout the world. The group includes Lutz Pumpen GmbH (Wertheim), Lutz-Jesco GmbH (Wedemark) and Lutz-Jesco Suisse SA (Couvet, Switzerland). Its portfolio includes pumps, systems and accessories with which to perform dosing, pumping, emptying and mixing processes for a range of media. Lutz Group products are deployed in numerous areas including the chemical, food, automotive, water and wastewater treatment and the paint and lacquer industries.